In a recent episode of the popular talk show “David Letterman,” host David Letterman made a hilarious and quirky offer to Canada, showcasing his wit and charm. During a segment, Letterman showed a bag of popular candy, M&M’s, and mentioned that they were the official snack food of the 1984 Olympics. He went on to list all of the official product endorsements for the Olympics, ranging from united airlines as the official airline to Arrowhead drinking water as the official water and purification system.
With humor and playful banter, Letterman expressed his desire to become the official talk show of the 1984 Olympics. He recounted how they called their own Olympic Committee to propose the idea, only to be met with a resounding “no way in hell.” Undeterred, Letterman decided to explore sponsorship opportunities with the Canadian Olympic Association.
Using his trademark humor, Letterman made an international phone call to the Canadian Olympic Association in Montreal, seeking a deal to sponsor the Canadian Olympic team. Jack Lynch, the technical director of the Olympic Association, answered the call and engaged in a lighthearted conversation with Letterman.
Letterman inquired about the prospects for the Canadian Olympic team and expressed his interest in sponsoring them. Lynch confirmed that the Canadian Olympic team would be formed the following year, and many athletes who participated in the Pan-American Games would also aim for the Olympic team. Encouraged by this news, Letterman proposed becoming the official talk show of the Canadian Olympic team for the 1984 Olympics in Los Angeles.
Lynch, showing enthusiasm, welcomed the idea of Letterman’s participation. Letterman expressed his willingness to pay, within reason, to become the official talk show of the Canadian Olympic team. He even proposed having the show’s emblem on the athletes’ warm-up outfits. While Lynch couldn’t provide exact figures at the time, he assured Letterman that sponsorship fees typically ranged from $15,000 to $1.5 million.
Due to budget constraints, Letterman mentioned that he couldn’t meet those figures, but expressed his willingness to contribute a maximum of $1,000. Lynch acknowledged this offer and suggested discussing it with Don Simpson, who might have more information. Letterman agreed and requested Lynch to get in touch with him once he had a dollar figure in mind.
The conversation ended on a positive note, with both parties looking forward to a potential partnership between the talk show and the Canadian Olympic team. Letterman playfully remarked that they would continue filming the show in New York City and celebrate if Canada performed well in the Olympics.
Letterman’s humorous and charming interaction with the Canadian Olympic Association showcased his entertaining style, making for an engaging and fun segment. Viewers can’t wait to see if this humorous sponsorship proposal becomes a reality and how it could add a unique touch to the 1984 Olympics.
